3 Factors to Consider When Designing Your Business Sign
Using the right signs in front of or inside your business building is a matter of proper marketing and advertising. And since they come in a great diversity of models, colors, styles, and sizes, knowing which one to choose for the appropriate sign is of the utmost importance. Here are three factors to take into account:
The right message. Undoubtedly, there is a firm connection between quality custom business signs and positive consumer interaction. A custom sign can add to the overall cohesiveness of your brand. By using a good logo, signature typography, colors, and other graphical accents, you will be able to convey the right message to your current and future clientele. In other words, they will recognize your organization. A small business sign can also be a powerful word-of-mouth marketing tool.
Excellent reputation. Beyond recognition, the quality of your customized sign can enhance your branding and reputation, as well. Normally, consumers make assumptions on the quality of the products or services you offer based on your business signage. According to a survey, 76% of American consumers would enter a store they have never visited before based on its signs.
A more popular business. You may invest a lot of money in advertising with little effect only because people don’t see it. When you put your big customized sign in front of your building, it will work, as it will be seen by everybody. A lot of people will remember your organization and may even become regular clients. This is how you will make it more popular and profitable. Your business could see up to a 10% increase in sales depending on the signage you select.
Reyes Printing and Embroidery is a trustworthy local company making personalized signs for our valuable customers in Garland, Tx. For any questions, problems, or advice, call our team at (469) 353-4665. We can help you select the right size, color, and design of your signage so that it meets your business needs.
